We Celebrated Take Our Daughters And Sons To Work Day

The workplace tradition of taking our daughters and sons to work day is almost 25 years old. This annual celebration asks that participating parents be “agents for change” for their kids. The Take Our Daughters and Sons To Work Foundation also wants parents to show kids how work is important to their daily lives, and not just a source of income. The day was created to inspire children to have big dreams, in whatever occupation they want to pursue.

The Powerline Group also participated in Take Our Daughters and Sons To Work Day this past April 26th, and was visited by the adorable Cadence Goldstein, daughter of Digital Marketing Director, April Jimenez. As you can see, she was put to work immediately and revised a keyword list for our SEO marketing efforts in no time. Go, Cadence!


take your daughter to work day

Experiencing a workplace environment gives children so many advantages: faces to names they may have heard at home, a general sense of what mom and dad do every day, and snacks…lots of snacks.

One of the most common questions children are asked is, ‘What do you want to be when you grow up?” According to a survey in 2015, pro athlete, doctor, teacher and veterinarian were at the top of the list.

But in 2018, a new report states that girls are more likely to dream of STEM careers (science, technology, engineering and math). Good news! Girls today should be changing the narrative on how big they can dream. The bad news? Parents fall to third place in the list of kid’s influencers, behind YouTubers.

And although kids have a limited sense of the scope of the different jobs available, Take Our Daughters and Sons To Work Day gives them a small sense of how their parents spend their day. Thanks for visiting, Cadence – come back anytime!

Read more here of how The Powerline Group is giving back every day.



Powerline Group Celebrates Earth Day

earth day

This Sunday, April 22nd, marks the 48th Earth Day celebration, and the birth of the modern environmental movement in America.

A senator from Wisconsin created the movement in 1970 after witnessing the ravages of a massive oil spill in Santa Barbara, California. claims “Earth Day had reached into its current status as the largest secular observance in the world, celebrated by more than a billion people every year, and a day of action that changes human behavior and provokes policy changes.”

Here at the Powerline Group, we’re committed to honoring Earth Day by carrying on the tradition of reducing, reusing and recycling.

Most people think that recycled plastic bottles can just be recycled into new bottles, but did you know that plastic bottles can also be turned into t-shirts, sweaters, fleece jackets, sleeping bags, and more?

According to, “Nearly 28 percent of plastic bottles are recycled in the U.S. If everyone pitches in, we can do even better.”



So on April 22nd, keep the environment in mind and don’t toss that plastic bottle in the garbage – make sure you use a recycle bin to keep our earth and oceans clean. On Earth Day and every day, make a difference and go green!


The Powerline Group Creates Kiwi Searches: The Largest Database of Public Records

Kiwi Searches Makes It Easy to Find Information About Anyone—Including Your Next Date

When people need information—especially those going on a date—they turn to the Internet. It’s the best way to plan an entire evening. Whether you want to find out what time a movie is playing, get directions to a restaurant, or learn a little something about the person you’re rendezvousing with, the Web is the place to go. However, that last part can be tricky. Randomly researching a person on the net can be time consuming and lead to little knowledge. That’s why everyone should start with Kiwi Searches.

Kiwi Searches is the largest, single source public records directory available today. It’s filled with names, phone numbers, addresses, and more. With just a few clicks on your PC or taps on your cell, you can see if your date has multiple phones or aliases, find out where they live or lived, and even uncover whether they’ve been married or have a criminal past.

The Powerline Group offers Kiwi Searches to customers.

The Difference a Kiwi Makes

What sets Kiwi apart from its competition is the large database of people, addresses, and other information. What’s more, it’s not just a large database but one of the most comprehensive public record directories available. Where competitors fall short, Kiwi Searches excels—providing immediate access to the best, and largest number of public record and information databases around.

Kiwi lets you conduct a person search, reverse phone search, reverse address search, and criminal background check. It can even show you bankruptcy records, sex offender history, and liens and judgments.

Kiwi searches offers reverse number search and more.

Fees and Pricing Made Simple

Unlike other person-search engines, Kiwi offers two pricing models:

    1. A one-time, single-search option for only $3.95
    2. A recurring monthly subscription of $24.95 for 10 searches per month (and then $3.95 per search after that)

Both of these options give you flexibility and let you use Kiwi Searches as you need.

How Easy is Easy

Kiwi’s usability is unmatched within the person search platform industry. All you need is one piece of information to start your search. For example, you have an unknown phone number that popped up on your phone, and you want to know more about the person who sent the message? Go to the website; choose the reverse phone number search option; type in the number; and click search. That’s it. We said easy, right?


The Information You Need

Whatever information you’re looking for, Kiwi accesses its expansive database to deliver it. Kiwi offers summary pages as well as full reports filled with information, including the age of the person being searched, as well as email addresses, work history, education, locations, and social media platforms.

At The Powerline Group, we know how important getting vital information is in today’s digital world, that’s why we’re proud to add Kiwi Searches to our list of apps, software, and services.

To start your search today, visit


The Powerline Group Is Proud To Support United Way’s Project Warmth

The Powerline Group is continuing its tradition of community outreach and helping those in need, and we can’t think of a better cause during these cold wintry days than United Way of Long Island’s Project Warmth, which has helped area residents with home heating costs for 23 years.

Heating costs are always on the rise, and some Long Island families struggle to keep this basic human necessity affordable. Our donation to Project Warmth will help thousands of working families pay their home heating bills.

The first major snowstorm has already hit Long Island and closed governments, schools and snarled daily travel. Imagine the fear of not staying warm on top of these other winter headaches.

The current storm is a combination of a rapid and rare plunge in barometric pressure that some weather forecasters are referring to as bombogenesis, or the so-called “bomb cyclone.” The term comes from the merging of two words: bomb and cyclogenesis, according to private forecaster AccuWeather.

bomb cyclone

Project Warmth’s Emergency Fuel Fund believes that “home energy is a basic human need and is equal to other essentials such as food, water, prescription medication, shelter and clothing.”

The Powerline Group is thrilled to donate to this worthy cause as we continue to support local charities and our communities in times of crisis. Just a small bit of assistance can make a huge difference in people’s lives.




The Powerline Group Donates To Project Toy

The Powerline Group Donates To Project Toy

Project Toy is a special annual holiday program that distributes thousands of toys to Long Island children in need.

Run by the Family Service League, Project Toy provides toys and gifts to parents who are struggling to provide the basic needs for their family. With the funds and toys donated by FSL supporters, FSL opens a shopping center at each of their Family Centers where their clients can “shop” for holiday gifts for their children.

No one is immune to financial hardship, and it’s imperative that companies both big and small give to those in need, especially during the holidays. With that in mind, The Powerline Group has embraced the act of giving by teaming up with a local charitable organization.

Last week, The Powerline Group became a proud sponsor and donated multiple toys to this worthy cause.

We’re dedicated to Thomas Fuller’s quote “Charity begins at home, but should not end there” – and continue to strive to do more for our local neighbors and communities.

We’re thrilled to be part of this group of givers this holiday season! Happy holidays!



The Powerline Prodigies Scholarship Program Launches

The Powerline Group Announces New College Scholarship Program For Long Island And National Students

The Powerline Group is proud to announce its first annual scholarship offering for college students studying computer science, technology or software development—as well as any closely related fields. As a Long Island based tech company itself, the folks at Powerline wanted to put a special focus on Long Island colleges to feed the ever-growing STEM boom on the Island.

Powerline Prodigies Scholarship

Beginning November 1, the TPG will be taking applicants for two separate scholarship (one Long Island college/university student and one national college/university student) with a focus in one of the aforementioned fields. The chosen recipients will each be awarded $5,000 to be applied toward tuition for the 2018-2019 academic year.

To apply, students must submit all application requirements through The Powerline Group’s official scholarships page.

Applications will be accepted from November 1, 2017 through May 1, 2018.

The Powerline Group is actively seeking to expand its reach via scholarship program placement on New York and national college websites. If you are a financial aid, scholarship, or college representative interested in promoting Powerline Prodigies, please contact us at .




The Powerline Group Receives Mention in Reader’s Digest

This week, The Powerline Group’s very own VP of Marketing and Operations, Lyn Hastings, was quoted by magazine Reader’s Digest in a blog post entitled, “50 Secrets Your Boss Won’t Tell–But You Need to Know.” 

The article explores what employers are really looking for in their employees, straight from the perspective of the employers themselves. Lyn’s contribution spans 4 full paragraphs and can be found beginning with point number 17. The rest of the Powerline team is proud of her acknowledgement and looks forward to many more public recognitions in the future.

To read the full article beginning with Lyn’s contribution, click here.


Powerline Group Receives Mention in Reader's Digest


The Powerline Group Donates Supplies to LI Schoolchildren

The Powerline Group had the opportunity to make a difference for locally-based schoolchildren this summer. Through the Long Island Cares Annual School Supply Drive, the team at Powerline donated notebooks, folders, pens, pencils, crayons, erasers, pencil cases, rulers, and more!

Continue reading »


Should We Kill The Password?

password The Powerline Group

Do your employees still use “12345678” as their PC password? Not such a good idea. In today’s world, a strong and complex password is the key to company security. The digital world forces us to create multiple passwords for business and personal use, and this can create password laziness. Using guessable passwords like “1234”, make you an easy target for hackers.

For starters, passwords should not have any kind of emotional attachment to the user. Don’t use events such as your wedding date, your son’s birthday, or the year you graduated high school in your account passwords. They are easy to guess by people who know you or who can see this information with a simple online search.

Other factors that contribute to password weakness and cyber risk is human error: sharing our passwords with friends or co-workers or writing passwords down and leaving notes in obvious places. Since we have so many passwords to remember, writing them down hastily on a post-it and leaving it on a monitor is commonplace.


Today, security experts recommend the below for password creation: 

  • Passwords should be at least eight characters long.
  • Passwords should be a mixture of letters, numbers, capital letters, and special characters.
  • You should change your passwords every three months.
  • Your passwords should be unique for each online service. So, don’t use “MamaCat123%$” for every site account.


Once one site is compromised, you’re left vulnerable if hackers think to use that same password for other accounts.

Mobile use has also been identified as a weakness in password creation. Experts have found that mobile passwords aren’t nearly as strong as desktop ones. The mobile keyboard is awkward for many, and users tend to create shorter, riskier passwords on their cell phone.

However, hackers are quickly catching on to these current password recommendations. So what else can you do?


1. 2SA and MFA (2-step authentication and multi-factor authentication) 

A 2-Step Example: If you’re logging into a different PC to do your personal banking, you should have to not only enter your password but get a code delivered to you via text or email to verify your identity.

An MFA Example: Having to enter a security code, a password, and memorable question to log into any kind of financial account.


2. Password Vault

A password vault is a type of software or app that allows users to store and organize passwords. These password managers usually store encrypted passwords, requiring the user to create a master password – a single strong password, which gives the user access to their password database. Last Pass is an example of a password vault.


So what are the alternatives? Many people think futuristic notions such as eyeball scanning or even just using selfies as identification are way stronger than relying on passwords for data security. As soon as technology advances, hackers are right there to put the newest improvements in tech at risk. Although passwords alone aren’t the answer to company security, effective and strong passwords are a good start.


Hackers Impressed with New Windows 10

No one wants to be hacked, but it is probably satisfying to know when those pesky hackers have a hard time drilling into your sophisticated system.

That’s how Microsoft should feel right now.

Continue reading »